The Powerplay model treats representation as a family office — every dimension of the athlete's career managed as one continuous, accountable relationship.
NFLPA-certified contract advisory and Harvard-trained negotiation — structuring, valuing, and closing deals that protect long-term value. From the first professional contract to the franchise tag conversation, the same advisor at the table.
Two decades of finance and enterprise-risk expertise applied to cash flow, tax posture, and downside protection. Career earnings stewarded with the same audit-grade rigor produced for Fortune 500 boardrooms.
Positioning, NIL and endorsement strategy, and media presence that compound an athlete's value beyond the contract. Influence built deliberately — early enough to matter, structured enough to monetize.
College-to-league guidance and post-career planning, managed as a single continuum rather than isolated events. The athlete is supported through every chapter — not handed off between specialists.
"Exceptional service is the key to our success" — the operating creed behind every engagement.
A relentless advocate at the negotiating table and beyond — aligning every clause and commitment with the athlete's interests first.
Detail-oriented, data-driven planning informed by enterprise-risk discipline and real financial modeling — not guesswork.
Family-office stewardship of contract, capital, and brand — protecting today's earnings and tomorrow's legacy.
A guide through the league's pivotal moments, from the draft to the next chapter, with steady counsel at every step.
Committed to being there every step of the way — from the smallest detail to the grandest moment — participating in every aspect of a client's career to make the business of their life easier, clearer, and more rewarding.
Brand and marketing isn't a hope. It's an infrastructure. Powerplay clients access platforms and partnerships that turn influence into income from the earliest stages of their careers.
Through Powerplay's partnership with KeepUsPostd — a platform where everyday creators get paid for honest reviews of brands they use — our clients begin building a measurable record of brand, voice, and earned influence long before the contract conversation begins.
By the time the league, the agencies, and the endorsement deals start paying attention, the athlete is already ahead.
Every partnership is vetted by the same standard Powerplay holds itself to — disciplined, accountable, athlete-first. We bring the right specialists to the table; we don't outsource the relationship.
Four pillars, one principal — the same advisor accountable from the first negotiation to the final chapter.
Whether you're an athlete weighing representation, a family asking the right questions, or a brand seeking authentic athlete partnerships — the conversation starts here.
